Designation: Assistant Professor – Marketing
Specialization: MBA(Marketing), LLM (Corporate Law), Ph.D.
Introduction:
Dr. Suneetha has more than 18yrs of experience in teaching and two years in Industry. She is a double postgraduate in Management and Law. She is proficient and trained in Harvard Simulations from SP Jain Mumbai and experiential teaching methods. She is certified in Digital Marketing and conducted training programs for women entrepreneurs in their digital campaigns. Her publications include research areas of Consumer Behavior, Advertising, Brand management and Mystery shopping. She is an FDP of IIM Ahmedabad of 2021 batch. She coordinated and conducted FDPs on innovative teaching pedagogy and experiential learning.
Courses taught: Consumer behavior, Marketing management, Digital Marketing, Advertising and Sales Promotion, Brand Management, Social Media Marketing, Business Law.